SOPHIE MASCATELLO

Half Magic





HALF MAGIC Branding & Packaging,
Launch Campaign
︎ Creative Direction
Agency: Mythology
Created with Audrey Attal, Oliver Shaw,
Margot Lévêque, and Taylor Franklin
Film Director: Heidi Bivens
Director of Photography: Marcell Rév
Product Photography: Sergiy Berchuk
Artwork: Sara Rabin
FEATURED ON:
Allure

Mezcal Agua Mágica


AGUA MÁGICA Branding  & Packaging
︎ Art & Design Direction
Agency: Mythology
Created with Kim Haxton & Evan Tarry
Director: Fernando Guisa
Photographer: David William Baum
Illustration: Miguel Cardenas

Beautycounter: Change Beauty Forever



BEAUTYCOUNTER Brand Campaign
︎ Art & Design Direction
Agency: Mythology
Created with Audrey Attal
Makeup: Christy Coleman
Hair: Maranda

Air Company



AIR COMPANY Brand Identity
︎ Design Direction
Agency: Mythology
Designed with Christina Michelitsch
Photography: Air Company
FEATURED ON:
Fast Company
Deezen
Forbes
+ Winner of the 2020 Pentawards Diamond